National
Council
of Youth Sports
7185 S.E. Seagate Lane
Stuart, FL 34997
Phone: 772-781-1452
Fax: 772-781-7298
youthsports@ncys.org
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The
rapidly changing sports market is requiring
more sophisticated marketing and greater
fiscal responsibility from sports organization
and their management. At the same time,
sports industry managers do not often
have the time, resources or opportunity
to earn an advanced management degree
or relevant management training.
The
NCYS has partnered with internationally
renowned The George Washington University
(GWU) School of Business to develop
a customized, flexible and affordable
educational program that provides
management-related courses to NCYS
executives to address the existing
market.
The
CERTIFIED SPORTS ADMINISTRATOR
courses are ideal for youth sports
administrators, managers, volunteers,
coaches who do not have the time
to attend an in-person classroom
setting. The program was designed
with convenience in mind. You have
three months to complete each course.
Users can bookmark their spot so
they can exit and re-enter the course,
it's accessible 24 hours a day,
and online learning gives users
the opportunity to learn at their
own pace.
Participants
will earn a Certified Sports Administrator
certificate by completing six courses.
The fee for each course is $99.00
for members and $189 for non-members,
and you can register for the courses
below. We are able to offer this
extremely discounted rate due to
our corporate sponsors.
"Well, I finally did it...YEAH!!! I just successfully completed all 6 courses of the CSA Certificate Program at GWU. I know it took me a long time, but I am so glad I hung in there because I gained so much insight into the administration side of youth sports. I have always been a coach and now I know how to get the crew working together and how to keep the organization going strong. I feel like I want to have a parade, but I guess that might be just a bit over the top! Thank you to both the NCYS and GWU for your patience and encouragement."
Coach Glen R. Harris, CSA
Director, Emerald City Archery Academy
"Thanks
for your help. I have been telling
the AAU Hosts and the local CVB
about this course. It is great
information and the course covers
every aspect involved with planning,
promoting funding, and running
an event."
William
Brown, CSA
Member of the National AAU Boys
Basketball Executive Committee
and the AAU Virginia District
Boys and Girls Basketball Executive
Committee.
Dear
Sally,
"Thank
you for providing me the opportunity
to complete the Certified Sports
Administrator program. I found
the courses to be informative,
the online format was convenient
and the staff was very helpful.
I believe the CSA qualification
will be beneficial in my career
development."
Best
regards,
Jim MacEachern, CSA
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Already
Enrolled? Click HERE
to login
How
To Register
Register
Online By Credit Card:
You can register for CSA courses
online, and pay by Visa, Mastercard,
Discover, American Express, and
PayPal. To
order a course, click the "Add
To Cart" button below each
course description.
To
order more than one course, click
"Continue Shopping" after
you have added a course to the shopping
cart.
Register
By Mail/Fax:
If you prefer to order CSA courses
offline by check or money order
or with a credit card by fax then
print
our mail/fax order form.
***NCYS
members save $90 off the cost of
each course. Click
HERE to become a NCYS member.
Course #1:
Risk Management for Sports Administrators
Member: $99.00
Non-Member: $189
• Volunteers/Coaches (recruiting/security
checks, training)
• Financial accounting & reporting
(unique considerations for non-profits)
• Event safety and security
• Contract law
• Program development (scheduling)
Course
#2: Management and Leadership
of Sports Organizations
Member: $99.00
Non-Member: $189
• Creating an organizational
structure that works
• Establishing a direction
through goals, policies and
procedures (strategic planning)
• Enhancing relationships
between paid and volunteer
leadership
• Negotiating with key product
and service vendors (e.g.,
insurance, uniforms, equipment,
travel)
• Communicating with members
and customer service strategies
including measurement techniques
• Coordinating with other
sport organizations with similar
goals
Course
#3: Funding Sports Organizations
Member: $99.00
Non-Member: $189
• Sponsorship
• Grants
• Membership
• Events
• Merchandising/Licensing
• Fund raising
Course
#4: Marketing Sports Organizations
Member: $99.00
Non-Member: $189
Learn how to better market your
organization to:
• Participants/Parents/Members
• Corporate sponsors
• Media
• Facilities
• Event host cities
• Legislators
• Other sport organizations
Through branding strategies, public
relations campaigns, advocacy/political
campaigns, viral marketing
Course
#5: Sponsorship & Negotiations
Member: $99.00
Non-Member: $189
• Identifying and researching potential
corporate partners
• Writing sponsorship proposals
• Presenting sponsorship opportunities
• Negotiating and contracting with
sponsors
• Servicing sponsors
• Evaluating ROI
• Re-signing sponsors
Course
#6: Event Management
Member: $99.00
Non-Member: $189
• Creating or enhancing events
• Writing RFPs and selecting host
cities
• Managing event coordination and
implementation
• Evaluating events
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NCYS
Certified Sports Administrator
Program
Developed
and Delivered by:
The
George Washington University
Sports Management Program
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Lisa
Delpy Neirotti, Ph.D. Associate Professor,
Department of Tourism and Hospitality
Management, School of Business and
Public Management, The George Washington
University.
Lisa
Delpy Neirotti has been a professor
of sport, event, and tourism management
at the George Washington University
for fourteen years. In this time Dr.
Delpy Neirotti has established a strong
academic program at both the undergraduate
and graduate level and serves as the
Sport and Event Management programs
director and the MBA Sport, Event,
and Hospitality Management Director.
Aside from teaching, advising and
conducting research, she coordinates
and supervises all internships.
Dr.
Delpy Neirotti is also the founder
and program director for the annual
TEAMS: Travel, Events, and Management
in Sports conference. Since 1997,
TEAMS serves to define, develop and
expand the fast growing field of Sports
Tourism. In addition to speaking at
numerous conferences, writing professional
articles, consulting with corporate
sponsors and sport commissions Dr.
Delpy Neirotti, co-authored The
Ultimate Guide to Sport Event Management
and Marketing published by McGraw-Hill.
Dr. Delpy Neirotti also serves on
the editorial board of Sport Marketing
Quarterly and Sport Travel
magazine in which she writes a monthly
column. She also is a member of the
Women's Sport Foundation (WSF) advisory
board and is a founding board member
of the DC Chapter of Women In Sports
and Events (WISE).
Prior
to arriving at The George Washington
University, Dr. Delpy Neirotti traveled
to 56 countries around the world studying
the development and organization of
the Olympic Movement and has attended
11 consecutive Olympic Games as well
as hundreds of other major sport events
as a consultant, volunteer or researcher.
Dr.
Delpy Neirotti also directed the National
Children and Youth Fitness Study II
in 1986 to determine the fitness level
of youth ages 6-9 years old and has
a long history of being involved with
youth sports.
Born
and raised in California, Dr. Delpy
Neirotti received her undergraduate
degree in Physical Education/Exercise
Physiology from California Polytechnic
State University, San Luis Obispo;
a MS in Sport Management from George
Mason University, Fairfax, VA; and
a Ph.D. in Sport Administration from
the University of New Mexico in Albuquerque.
She currently resides in Silver Spring,
Maryland with her husband Alan, one
year old daughter Alison, and another
child on the way.
 Jeff
Bliss is president of THE JAVELIN
GROUP, a global team of strategic
marketing, media and investment advisors
specializing in the $200B sports/entertainment
industry. The Javelin Group helps
catapult new business growth for organizations
through strategic acquisitions, programs
and partnerships.
Jeff has nearly 30 years of Fortune
500 and start-up venture management
and global sports/event experience.
He was most recently President/CEO
of the Sara Lee Olympic Partnership,
responsible for driving $500 million
in 1996 Olympic licensed sales and
creating $200 million in new business
for 23 Sara Lee brands, including
Champion, Hanes, Coach and Hillshire
Farm in 17 countries.
Jeff
was previously Chief Marketing Officer/
SVP of World Cup USA 1994, responsible
for all marketing and revenue generation
that resulted in a $50M surplus. He
was also Director for the 120 corporate
sponsors and suppliers of the 1984
LA Olympics that resulted in an Olympic
record $222M surplus, and in senior
brand management with industry leaders
The Gillette Company, Xerox Corporation,
H.P. Hood and New Balance. Bliss was
named 1996 Brandweek Marketer of the
Year.
Jeff
attended Colgate University and received
an MBA in Marketing from Boston University/UCLA
and participated in post-graduate
studies at Suffolk Law School and
Harvard School of Public Health. He
is the Sports Management Program Director
for The GWU School of Business and
is on the Advisory Committees of Special
Olympics International, Women’s
Sports Foundation, SCAN (Stop Child
Abuse Now), the Fairfax Symphony and
the Sporting Goods Manufacturers Association.
Jeff
has been quoted in scores of major
publications internationally and has
been a featured guest on shows such
as CNNfn, CNBC, National Public Radio
and Canadian Radio. Jeff is a frequent
keynote speaker and panelist/moderator
for business seminars, forums, and
conferences and guest lectures at
universities and business schools.
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