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Partnership Provides the Tools for Developing Stronger Youth Coaches and Well-Rounded Athletes. PlaySportsTV.com and the National Council of Youth Sports Expand the Resources
FOR IMMEDIATE RELEASE

NCYS CONTACT:
National Council of Youth Sports
Sally S. Johnson, Executive Director
772-781-1452
youthsports@ncys.org

PSTV CONTACT:
PlaySportsTV.com
Doug Donaldson, CEO
609-430-0041
doug@playsportstv.com

STUART, Florida. (March 18, 2010) One skill and one young athlete at a time adds up quickly with the right instruction. The growing need to provide youth sports coaches and parents with the necessary tools for educating youngsters was made stronger today by the announcement of a partnership between PlaySportsTV.com (PSTV) and the National Council of Youth Sports (NCYS).

The nationally recognized library of PSTV’s online instructional videos and articles in 18 youth sports is being made available to the NCYS and the 60-million registered participants whom its membership serves across organized youth sports programs. The partnership is a natural fit considering both entities share the goal of creating active youth with healthier lifestyles, self-esteem, sportsmanship and good citizenship.

“NCYS members will be offered exclusive pricing to PSTV’s youth sports coaching and instructional resources,” said NCYS Executive Director Sally Johnson. “Whether an individual is seeking a base of knowledge for the first time or increasing their range of skills and drills, PSTV instruction works for training at all levels. Furthermore, PSTV’s materials can be effortlessly integrated to complement an organization’s existing teams and leagues training.”

PSTV has worked with Major League Soccer, Major League Lacrosse, the United States Tennis Association and National Basketball Association, Major League Baseball and National Pro Fastpitch players, along with great coaches at all levels, to provide the fundamentals of sound coaching and instruction to volunteer coaches and parents. Youth sports industry coaches, team managers and sports parents have 24/7 online access to PSTV’s videos and training plans.

“We are truly excited about this partnership,” said Doug Donaldson, founder and CEO of PlaySportsTV. “NCYS has been a leading advocate of youth sports for over 30 years. Their constituency represents the leading voices of the industry and we are proud to now be counted among that group. Training, like many of the other critical issues in youth sports, is so important in the development of a strong youth sports program. We look forward to having a voice in the dialogue and continuing to further develop our lead position in the online coaching and instruction of parents and volunteer coaches.”

“The NCYS is pleased to have found a first in its class company that is dedicated to producing exceptionally high quality life skills and sports skills instructional materials that are easy to use, easy to understand, easy to implement, and at the same time are concise yet comprehensive. PlaySportsTV shares NCYS’ commitment to making the youth sports experience a fun, healthy, safe, positive and rewarding activity for all those involved in the amateur youth sports industry,” said NCYS President Dr. Wanda Rutledge.

In addition to the online training video initiative, PSTV and NCYS will work together on other projects including a Burger King campaign to further expand the educational reach to youth sports coaches and parents committed to developing well-rounded athletes.

PlaySportsTV Logo
ABOUT PLAYSPORTSTV.COM
Founded in 2006, PlaySportsTV is the leading on-line sports coaching resource for youth coaches, parents and athletes. Named a Great Site for Kids by the American Library Association, PSTV has produced over 2,000 instructional videos and articles in a wide range of sports. PlaySportsTV.com has worked with Major League Soccer, Major League Lacrosse, the United States Tennis Association, and National Basketball Association, Major League Baseball and National Pro Fastpitch players, along with great coaches at all levels. In addition to teaching the fundamentals of sound coaching and instruction, PSTV addresses such important youth sports topics as sports parenting, health and safety, and character and skill development. For more information on PlaySportsTV, please visit the company's Web site at http://www.playsportstv.com.


NCYS Logo
ABOUT THE NATIONAL COUNCIL OF YOUTH SPORTS
The National Council of Youth Sports (NCYS) is the go-to organization for services and resources in youth sports. Founded in 1979, the NCYS represents the youth sports industry by advancing the values of participation and educating and developing leaders. Its membership comprises the who's who in the amateur youth sports industry representing more than 185 organizations serving 60-million registered participants. Its goal is to preserve the integrity of organized youth sports while strengthening the performance of youth sports administrators. NCYS is committed to enhancing the youth sports experience in America. To learn more about the NCYS, visit www.ncys.org.

NCYS CONTACT:
Sally S. Johnson
National Council of Youth Sports
Phone: (772) 781-1452

PSTV CONTACT:
PlaySportsTV.com
Doug Donaldson, CEO
609-430-0041
doug@playsportstv.com