Back to Main News Page

NCYS Recognized By The Aspen Institute
May 17, 2016
The National Council of Youth Sports (NCYS) was recognized yesterday in Washington DC at The Aspen Institute Summit. Executive Director Sally Johnson announced six new NCYS initiatives within the "What's Your Play" emphasize prevention sector that is consistent among the Project Play strategies based on the report Sport for All, Play for Life: A Playbook to Get Every Kid in the Game.

The featured session was with First Lady Michelle Obama, who joined the stage with a conversation with her brother Craig Robinson, ESPN college basketball analyst, and moderator Michael Wilbon, co-host of ESPN's Pardon the Interruption. More than 60 other leaders, journalists and athletes also spoke during the Project Play Summit, the nation's premier gathering of leaders at the intersection of sport, youth and health.

Mrs. Obama was joined by more than 60 other speakers at the sold-out summit where 450 leaders gathered to share learnings and discover opportunities to build healthy communities through sport. The nation's premier gathering of leaders at the intersection of sport, youth and health included: Mary Davis, CEO, Special Olympics International; Tab Ramos, Youth Technical Director, US Soccer Federation; Jim Whitehead, CEO, American College of Sports Medicine; Benita Fitzgerald Mosley, CEO, Laureus Foundation USA; Dr. Bennet Omalu, Chief Medical Examiner, San Joaquin County (Calif.); Dr. Risa Lavizzo-Mourey, President and CEO, Robert Wood Johnson Foundation; and Billie Jean King, civil rights pioneer.

Several sessions were live-streamed, drawing more than 100,000 Facebook viewers during the day, with the hashtag #ProjectPlay trending at No. 1 on twitter.

Sport for All, Play for Life: A Playbook to Get Every Kid in the Game
Strategy Sessions (eight sectors that touch the lives of children):
^ Ask Kids What They Want ~ What does the new research tell us?
^ Reintroduce Free Play ~ Can large orgs drive de-organization?
^ Encourage Sport Sampling ~ How can PE, clubs collaborate?
^ Revitalize In-Town Leagues ~ Who will be their champion?
^ Think Small ~ Can we systematize creativity in play spaces?
^ Train All Coaches ~ How to engage the hardest-to-reach?
^ Design for Development ~ Where to next with the American Development Model?
^ Emphasize Prevention ~ Brain Injuries: How much science do we need to act?

Featured Sessions:
^ Building a Social Movement for Access to Sport, with Billie Jean King.
^ First Lady Michelle Obama, with brother and ESPN analyst Craig Robinson.
^ Physical Literacy ~ How to implement the concept?
^ Model Communities ~ what works in building local coalitions?
^ Call for Leadership ~ Treetops to grassroots: How to scale a culture of health in sports?
^ What's Your Play? ~ 10 commitments to action.

Leaders from each of the following sectors attended the 2016 Project Play Summit: National Sport Organizations, Community Recreation Groups, Public Health, Business & Industry, Tech & Media, Policymakers & Civic Leaders; Education; and Parents. Insights shared during the event will inform the conclusions of a forthcoming State of Play: 2016 report, a draft of which was released at the summit. A final version will identify key developments of the past year in each of the eight strategy areas that create the framework for action in the Sport for All, Play for Life report, along with the latest sport participation rates for children and other original data.