National Fitness Foundation and NCYS Join Forces

The National Council of Youth Sports and the National Fitness Foundation (NFF) have entered into an important partnership intended to expand youth sport participation in the United States. NCYS will also support the National Youth Sports Strategy which is a comprehensive physical activity plan for youth authored by the Department of Health & Human Services, Office of Disease Prevention and Health Promotion and the President’s Council on Sports, Fitness & Nutrition.

The NFF develops corporate partnerships to help expand youth sport participation in America. It is the official charity of the President’s Council of Sports, Fitness & Nutrition.

“I’m excited to help develop public-private partnerships that increase youth sports participation, especially in underserved communities,” stated Clay Walker, Executive Director, National Fitness Foundation. “Working with the National Council of Youth Sports is critical to reaching grassroots participants.”

NFF has a goal of creating a legacy endowment by raising $100M to provide grants designed to increase youth participation. NCYS members will have the opportunity to receive grant funding to support their participation efforts. Additionally, through this partnership, NCYS and NFF will:

• Raise general awareness of the value of sport and benefits of physical activity
• Raise the visibility of local and national youth sports programs particularly those in disadvantaged communities
• Identify and connect organizations with low-cost programs, grants and scholarship opportunities to help reach economically challenged          areas and youth with special needs
• Advocate for all youth to have the right to play sports regardless of gender, abilities or other characteristics

About National Council of Youth Sports
The National Council of Youth Sports (NCYS) exists to promote the importance of youth sports in America and works to enhance the experience of all participants. The NCYS is nationally recognized as a leading advocate for young people to have full access to sports participation and to ensure that games are played in safe environments. As the largest organization in America serving the industry, NCYS serves 60 million registered participants in organized youth sports programs. Our members are recognized as gatekeepers, key decision-makers, influencers and advocates for youth sports participation. Learn more at https://www.ncys.org/.

About the National Fitness Foundation
The National Fitness Foundation is the only congressionally chartered nonprofit focused on health and fitness. The Foundation develops corporate partnerships to help expand youth sport participation in America. It is the official charity of the President’s Council on Sports, Fitness & Nutrition. Learn more at http://fitness.foundation/.

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